Build, plan and implement the overall digital marketing strategy
Stay up to date with the latest technology and best practices
Manage and oversee various digital marketing channels
Prepare and manage the digital marketing budget
Suggest activities for improving the quality of online content
Track and measure SEO and Google Analytics metrics and provide reports
Build an inbound marketing plan
Research and forecast future sales and performance trends
Research competitors and provide suggestions for improvement
Keep abreast with industry and market trends and best practices
Ongoing creatve design and production associated with ongoing A/B testing
Assists in the execution and deployment of the graphic production life-cycle from project turnover to live-and-on-website of various projects and visual designs
Create and maintain monthly digital site map
Lead the creation of the first comprehensive digital brand guidelines. This will serve as a key document to lead future work across all platforms, focused on web and mobile
Namizədə tələblər
Bachelor’s Degree in Marketing, Communications or related field
Knowledge of online marketing channels
Knowledge of Marketing Platforms: Google Analytics, Yandex Metrica, Google Ads; Remarketing Tools, Google Tag Manager, Google Search Console, Google Optimize for UX, Semrush, Mailchimp;
3 years of experience in related field;
Desired skills for digital creative
Ability to discern creative skills in all aspects of digital and interactive design web content writing