To make data supported suggestions in order to adapt Product and Service portfolio of the company for achieving profitable and customer oriented set of offerings
To prepare business cases for justification of undertaking a project or program. Which includes analytical justification of benefit, cost and risk and provides a rationale for the preferred solution
End to end execution of targeted campaigns, such as usage stimulation initiatives, up-/cross- selling and retention campaigns via marketing automation tool
To support coordination of outbound team for execution of win-back outbound calling programs according the segmentation model and operational roadmap
To prepare of the corresponding reports regarding responsible working areas, including monitoring and evaluation the returns on each campaign (ROI), in terms of subscriber retention, generated revenue, usage, ARPU and etc.
To analyze dynamics, trends and performance of the market players in Customer Value Management and Business Intelligence areas and assessment of their impact on Company
To automate of all processes related to core activities of CVM unit, such as business analysis, customer segmentation assignation of segmented offers and reporting
To provide feedbacks regarding improvement of existing systems and processes as well as end to end implementation of positive changes
To support team during major projects related to CVM scope, including Requirements analysis, Stakeholder analysis, Planning and Design, Solution Evaluation, Implementation evaluation (UAT and Sanity testing) Post-launch analysis and monitoring
Namizədə tələblər
Higher education in Economics, Marketing, Applied Math and Cybernetics or other related fields
Knowledge in Business/Data Analytics, Data Science, Statistics – Fully proficient, Marketing – Good
1 year of experience in CRM, Business Analytics, Data Science, Marketing or Forecasting in Telecommunication, FMCG, Financial or other relevant sectors
Excellent knowledge of Azerbaijani and English languages
Strong MS Office skills
Strong knowledge of Stata, R, Python or other statistical tools is an advantage
Basic capability in SAS and/or SQL coding languages is an advantage